Cricket Debuts Muve Music Service at 2011 International CES

January 03, 2011

~New Wireless Rate Plan with Unlimited Music Downloads Exclusively Designed for Mobile Phone~

SAN DIEGO, Jan 03, 2011 (BUSINESS WIRE) --

Cricket Communications Inc.,a leading provider of innovative and value-driven wireless services and a wholly owned subsidiary of Leap Wireless International, Inc. (NASDAQ:LEAP), today announced it will debut Muve Music, its new wireless rate plan with unlimited music, and the new Samsung Suede(TM) (SCH-r710) mobile phone at the 2011 International Consumer Electronics Show.


For the first time publicly people will be able to see and experience Muve Music from Cricket - first announced on December 20, 2010 - a new wireless rate plan with unlimited music which has been designed exclusively for the mobile phone and does not require the use of a computer. Muve Music, available on the Samsung Suede, will be on display at CES in a variety of places including:


•CES Unveiled on Tuesday, Jan. 4 from 4 - 7 p.m. at Venetian Ballroom, The Venetian
•Pepcom Digital Experience on Wednesday, Jan. 5 from 7 - 10 p.m. at Caesar's Palace in the Octavius Ballroom
•Muve Music Lounge in the Cricket Buzz Suite from Thursday, Jan. 6 - Sunday, Jan. 9 in S210, South Hall, LVCC - regular show hours
•Along the strip and around Las Vegas including nearby Cricket stores

Entertainment Matters

Cricket, along with Variety, is one of the main sponsors of Entertainment Matters, the new International CES(R) program developed to help entertainment professionals navigate the largest, most influential technology show in the world, through exhibits, conference programs and events critical to the Hollywood community.

Cricket and its Muve Music partners Universal Music Group, Sony Music Entertainment, Warner Music Group, and Samsung will host a session "Muve Music From Cricket - The Business Model" on Friday, Jan. 7 at 4:00 p.m. in Room N250 of the Las Vegas Convention Center, located on the main concourse between the North and Central exhibit halls.

The Muve Music Experience

For just $55 per month, Muve Music customers will get the following features on Cricket's nationwide 3G network:


•Unlimited nationwide calling
•Unlimited nationwide text, picture & video messaging
•Unlimited global text messaging
•Unlimited 3G mobile Web
•Unlimited email
•Unlimited data back up
•Unlimited video

And for the first time anywhere in the U.S.


•Unlimited full track downloads
•Unlimited ringtones
•Unlimited ringback tones

With Cricket's Muve Music rate plan, there are no download fees and no monthly music subscriptions. Customers' data plans will not be impacted by streaming music over the wireless network and customers won't be required to use a credit card to purchase music. Unlimited Muve Music is included in the flat rate monthly wireless service plan.

Muve Music has a robust catalog of music content which includes the four major record labels: Universal Music Group, Sony Music Entertainment, Warner Music Group, and EMI Music.

For more information about Muve Music visit www.muvemusic.com, and for more information about all of Cricket's products and services, including its dynamic device lineup, please visit www.mycricket.com.

About Cricket

Cricket is the pioneer of simple and affordable unlimited wireless services with no long-term commitments or credit checks required serving more than 5 million customers in 35 states and the District of Columbia. Cricket offers wireless voice and broadband Internet services over the latest technology, high-quality, all-digital 3G CDMA2000 1X and 1xEV-DO wireless network. Cricket's nationwide wireless voice service plans include unlimited anytime minutes, unlimited U.S. long distance, unlimited text and picture messaging, unlimited text to Mexico, unlimited Mobile Web, unlimited directory assistance, as well as a variety of calling features and feature-rich mobile applications such as popular games, ringtones and wallpapers. Cricket Broadband provides unlimited Internet access anywhere within Cricket's coverage areas at speeds comparable to DSL. For more information on Cricket, visit www.mycricket.com. Cricket is offered by Leap Wireless International, Inc., headquartered in San Diego, Calif. For more information on Leap, visit www.leapwireless.com.


SOURCE: Cricket Communications, Inc.

Cricket Communications, Inc.Greg Lund, Media Relations858-882-9105glund@cricketcommunications.comorAmy Wakeham, Investor Relations858-882-9876awakeham@leapwireless.com
 

 
 
 
 

For further information

Ashley Vitale
Name
Ashley Vitale
Job Title
Division
Telephone
858-882-9238
Fax
Mobile
Email
PR@cricketcommunications.com